Meet Nova, the SDR that works your replies

Pipeline that answers back.

Relay finds your buyers, writes to them on LinkedIn and email, and keeps the conversation going until there's a meeting on your calendar. You choose how much it does on its own.

50 free credits · no card · nothing sends without your OK

Campaigns+ New campaign
Series A fintech founders● Active38% acc.11 replies
HR leaders · DACH● Active41% acc.9 replies
Webinar follow-up● Paused— acc.4 replies
Nova
Pause everything on Sam's seat until Monday
Preview before I do it
Campaigns3 active → paused
ResumesMon 9:00
People mid-sequence41 held, none lost
ConfirmCancel
The whole run

Most tools stop at “sent”. That's where the work starts.

A reply at 10pm that waits two days is a lost deal. Relay carries each prospect from the first touch to a booked call, and only pulls you in when a person should decide.

1Sourced

Pulled from a search, a post's commenters, your CRM or a CSV, and checked against your blacklist.

2Personalised

Each first message starts from something real: a recent post, a job change, a shared customer.

3Delivered

Paced inside LinkedIn's limits, in each prospect's working hours, across LinkedIn and email.

4AnsweredNova

Nova reads the reply, works out what they need, and drafts the answer from your own material.

5EscalatedNova

Pricing, contracts and anything sensitive come to you first, with the context attached.

6BookedNova

A real slot on your calendar, matched to the prospect and the campaign that found them.

Talk to it

Ask for it in a sentence.

From any page, press Ctrl + / and tell Nova what you want. It builds lists and campaigns, explains why something stalled, and shows you a preview before it changes anything that sends.

“Build a campaign for RevOps leads at UK fintechs, LinkedIn first, email if they don't accept.”
“Why did the DACH campaign go quiet yesterday?”
“Add a second follow-up three days after the first.”
Unibox · Priya Mehta, VP People at Kestrel Health
Does this work with HiBob? We switched last year and I don't want another integration project.
Nova drafted a reply · waiting for approval
It does. HiBob connects in about ten minutes with an admin login, and nothing changes on your side. Happy to show you on a 20-minute call, here's my calendar.
From: Integrations.pdfBooking link attached
ApproveEditReply myself
You set the leash

Nothing leaves your account that you didn't allow.

Suggest

Nova writes, you send everything yourself.

Draft & approve

Every message waits in the review queue. Most teams start here.

Send & notify

Nova sends; you see each one and can step in.

Run

Nova handles the thread and only asks when unsure.

Review queue

Approve one by one or in bulk, editing first if you like.

Visible limits

Daily and weekly ceilings per seat and per campaign.

Blacklist

Block a company or person once; every campaign respects it.

Full history

Every action Nova took, when, and why.

8
list sources

Prospect search, LinkedIn & Sales Navigator, Recruiter, post engagement, job applicants, CSV, your contacts.

13
step types

Visits, likes, comments, follows, invites, messages, InMail, email, tags, webhooks, branching on 7 conditions.

2
channels, one thread

LinkedIn and email in the same sequence and the same inbox.

15
teammates per workspace

Owners, admins and members, with seat-level access.

Pricing

Per seat. Same Nova on both plans.

Standard
$84
per seat / month · $79 billed yearly
  • Campaigns, contacts and prospect lists
  • LinkedIn + email in one inbox
  • Nova writes your messages and helps in chat
  • 500 credits per seat each month
Start free
Premium
Talk to us
volume pricing for teams
  • Everything in Standard
  • Nova answers replies, with your approval
  • Nova plans each person's next step
  • 1,000 credits per seat each month
  • Priority support
Book a demo

Questions

What does Nova actually do?+

It builds prospect lists, writes and sends campaign messages on LinkedIn and email, reads every reply, drafts or sends answers from your knowledge base, and books meetings on your calendar. You decide which of those it does without asking.

Can it say something wrong to a prospect?+

Nova only answers from the documents you give it. Anything it isn't sure about, and anything about pricing, contracts or security, is handed to you instead. In draft mode, nothing is sent until a person approves it.

Will it pretend to be me?+

It writes in the style you set for each seller, from their account. If a prospect asks whether they're talking to a bot, Nova hands the thread to you rather than answering.

Is it safe for my LinkedIn account?+

Every seat has daily and weekly ceilings for invites, messages and profile visits, and campaigns only send inside the hours you set. Relay never exceeds the limits you configure.

Do I need Sales Navigator?+

No. Prospect search works from filters alone. Sales Navigator and Recruiter searches are supported if you have them.

What's a seat and what's a credit?+

A seat is one LinkedIn account plus one mailbox. Credits pay for AI and data work: finding an email (1), finding a phone number (5), a conversation Nova answers (1), and each Nova chat reply (1). Sending is free.

Can agencies run several clients?+

Yes. Each client gets a separate workspace with its own seats, knowledge, rules and numbers, and you can switch between them in one click.

Your first campaign in twenty minutes.

Connect a LinkedIn account, give Nova your website, and approve the first messages. That's it.

Create your workspace
50 free creditsNova includedLinkedIn + emailBooking built inBuilt for teams & agenciesReplies handled
Relay — the AI SDR for LinkedIn and email